via www.nytimes.com/

But those who suggest that 2008 is a postnetwork affair should consider that, it was Gov. Sarah Palin’s interview with Katie Couric, the anchor of the “CBS Evening News,” and her impersonation by Tina Fey on NBC’s “Saturday Night Live,” that defined her in the public imagination. When Senator Obama’s campaign sought to make one last push with a 30-minute infomercial, it bought time on three major networks, using money harvested on one platform — the Web — to buy time on another — broadcast television.

on how the web 2.0 changed the 2008 presidential campaign.